What a shocking prediction from the Met Office. Normally, a bad weather forecast results in little more than a few damp picnics; at worst, Yorkshire gets washed away. But this summer, catastrophe! Overpriced fashion. If there’s one thing that strikes fear into the heart of any fashionista, it’s not getting a decent discount. Never mind the flood victims, our whole escalating weather sale has hit a flat and rather dull 22ºC / 22% off. Not the 40% we were forecast.
So, to fix the situation and in harmony with our new New York Pop-up, we’ve moved our forecast to to Manhattan. It’s about 10ºC hotter than London at the moment, thus our miserable 20%s is elevated into the exciting 30%s. Mushy more attractive!