Wed, 18th May

21st May – RSVP

Gentlemen, Ladies,

You are cordially invited to join us this Saturday 21st May at Shoreditch House, East London, along with some unnecessarily good clobber from Social Suicide, Trousers London and Linda Farrow. Jeans & jackets, T’s & V’s, shirts, socks, shades and strides; and some summer specials only available through Shoreditch House.

The event is, I’m afraid, severely limited in capacity and thus only through confirmed RSVP or Soho House Group members. Please E-mail commit@socialsuicide.co.uk for details.

Mine’s an espresso martini.

Tig (& Simon) xxx

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Tue, 6th Jul

MAKE US AN OFFER

Right folks, it’s a “MAKE US AN OFFER” EPIC SALE, down at Social Suicide, here and now.

I’m finally clearing everything. So I want you – NEED YOU – to come in and take the stuff away. Try it, like it, make us an offer. And don’t leave it for a moment longer than you have to because you’ll just come in and look at a single rail of out-sized fluorescent jodhpurs and mickey mouse underwear and say “I should have come in earlier…”, and I’ll say “I know, I told you so”.

We also have the Summer Holidaze collection (as featured all over the website) on a very reasonable pre-order discount for another 2 weeks. Then it will be available no more.

Come, bring family, bring colleagues, bring friends – bring strangers and make friends, bring anyone! This morning I even fitted someone’s dog – no joke. But most of all, bring pockets and pockets full of spare change.

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Wed, 12th May

It’s the Summer Holidaze!

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“Presenting the Holidaze collection: built for vacations and inspired by deck chairs. Reminiscent of childhood Kodachrome holidays of never ending summers, green grass, sandy beaches, lazy days, vanilla ice-cream and irrepressible irresponsibility. Lightweight, natural, breathable fibres; reds, blues, creams, frays, stripes and pipes; ginghams, checks, twills, dotts and detail, detail, detail. Jackets lined with chess, checker, word and number games; packed with pockets and filled with function; pack-away stuffable, treat ruffable and utterly loveable.”

That’s what the brochure says – and beautifully written it is too. Ahem.

To be a little less cryptic though, the jackets are our usual fitted cut but with a heavily reduced amount of structure, an increased armhole and a great big lovely lapel; the materials are denims and cottons – navy blue, powder blue, cream and red; and the styles are plain, double piped and deck chair striped. They all have the same printed viscose gingham and polkadot linings that conceal chess and backgammon boards, sudoku, word search, tick-tack-toe and weiki. They pack into their own arms for travel and shoulder straps that double as score strips. They have a sunglass pocket that is lined with micofibre and closed with a magnet; a special holiday novel pocket; and a metal lined pocket that cuts your mobile’s reception for that “out of the office” feeling!

They’re beautiful and I’m really, really proud of them! We’d also like to thank Julia Kennedy, Mark McMahon and Stuart Jones for their respective photography, styling and modelling.

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Wed, 12th May

In Store in Store

We have a smorgasbord of things going on at the store:

TONIGHT – WIN A REFUND

It’s Grazia Night in Carnaby again with almost everyone giving 20% off almost everything to almost anyone – well, anyone who’s pre-registered on the Carnaby website. We’ll be doing the same but ALSO, we’re kicking off our summer of sporting fixtures with a little flutter for you: correctly guess the minute of the first goal in Saturday’s FA Cup Final and we’ll give you a full refund on anything you buy. (No returns!)

PRE-ORDER DISCOUNT

The Icelandic volcano has ashed on our suits – linings stuck in Italy, stuck in London, stuck in Singapore… Singapore? So, we are giving 20% discount on all pre-orders for the summer collection deliverable in 3-4 weeks. We won’t be running any other promotions this summer, so this is your chance.

IT’S A GAME OF THREE HALVES

All summer, every Sunday, we’ll be holding a guerilla game of something outside the shop: croquet, cricket, boule, badminton, golf, five-a-side, etc. Something in sympathy with the British sporting calendar. We’re going to commandeer the street, light the BBQ and kick off!

What’s more, The Shaston Arms, next door, will be sponsoring the events. They started opening on Sundays just a few weeks ago and will be providing some sort of something yet to be confirmed. Hopefully cheep booze, whatever!

To keep up to date with the fixtures see the website’s new front page, coming on-line in the next few days.

And finally, could you please check your attics. If you’ve any old sports kit – cricket bats, tennis rackets, footballs, croquet sets, anything – we’d love to borrow them.

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Wed, 12th May

Stitch

Come the end of June and it’ll be show time again. I spent yesterday morning with Brian Duffy – Stitch’s main man – and it sounds as though he’s got the show where it needs to be about a year early. Not only do they have some of the coolest most contemporary brands signed up (us for instance!) but he’s got a load of the big boys to come and play and the exhibitor count has passed 100. Also, they’re partnering with some very exciting and complimentary outfits. I do think it’s going to be one hell of a show.

The dates are 30th June to 1st July and it is once again at Old Billingsgate.

Meanwhile, here’s some coverage of our last Stitch showing. Firstly a photo by John Day and secondly click the screen grab to see the GQ on-line video.

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Tue, 26th Jan

THIS Weekend

Folks, we’ve a busy weekend in store for SS aficionados. Two different events on different sides of the city.

SHOREDITCH HOUSE

Firstly, a treat for Soho House Group members and a limited “first come, first serviced” guest list.

This Saturday and Sunday (30th-31st Jan), Shoreditch House have invited us and our Dictators of Fashion winter collection into their Snug. We’re offering discounts over and above our daily Dictator Discount that amount to 40% or more.

If you are not a member but would like to be put on the House guest-list, please e-mail us on commit@socialsuicide.co.uk or use the “functionality” (there’s some sarcasm there) of Facebook.

… AND SAMPLE SALE

And at the same time, we’re clearing out the Ganton Street store and filling it with samples and seconds at up to 90% off. The address is 8 Ganton Street, London W1F 7QP, there’s a map here and it’s open 11-7pm Sat and 12-6pm Sunday.

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Tue, 26th Jan

Stitch This

A little news for our wholesale buyers:

This February we will be exhibiting at a new menswear show to London, Stitch, on the  14th and 15th Feb at Old Billingsgate. Please do come along and see us and the other brands exhibiting there.

This is our quote that they have used for their marketing. I took a dictation from Winston Churchill.

“Simon and I are absolutely delighted to find, at last, a menswear show that is not only based in London but also has a distinctly British feel. About time too. Some of the best work in the world has been coming out of this small island and now we can hopefully say the same about our shows. We’re really looking forward to the inaugural show in February. It’s going to be great. STITCH this.”

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Tue, 26th Jan

Money to Haiti

We’ve been giving 10% of our takings to help the children of Haiti for the last week and will continue for a little bit longer. It’s not something that we’ve been in a position to do very often in our short life and I really hope that it helps.

Haiti was ruled for almost 15 years by one of the most oppressive regimes of recent times. François Duvalier, aka Papa Doc was “President for Life” from the late 1950s and was then succeeded in the mid 70s by his not-much-better son “Baby Doc”. Enforcing rule with military and rural militias, voodoo, constitutional change and corruption, they bought an already poor nation and it’s people to their knees. The Duvaliers are a direct cause of much of Haiti’s poverty which has greatly exacerbated the nation’s current plight.

Since we’re having a light hearted poke at the world’s dictators, it seems appropriate that we support the very real victims of Haiti as best we can.

Oh, and if you do donate via us, please fill out one of the Gift Aid forms, it can add and extra 28p to your pound!

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Wed, 11th Nov

Boutique (homme)

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Introducing our new Parisian partners Boutique (Homme). Serge and Damian have been ramping up for a few seasons and they launched to massive applause in September. They are now our primary stockist in Paris – which is great because they are probably the best store in France, bar none. A really genuine pair of guys with a genuine eye for fashion.

You’ll find them at: Boutique (homme), 32 rue des Blancs Manteaux, 75004 Paris… France.

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Mon, 28th Sep

Fahrenheit Fire Sale

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We’ve switched from Centigrade to Fahrenheit - whatever the temperature at checkout is the discount you get in percent. But in Fahrenheit. Yes, Fahrenheit. If it hits 38ºC (100ºF) we’re going to get sunburnt.

It’s dynamic in the store and still supplied by the Met Office, but if you follow us on Twitter, we’ll tweet a discount code for the day’s forecast <http://twitter.com/socialsuicide>.

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